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FREE SHIPPING TO PARCEL SHOP ON ORDERS OVER DKK 1000
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SAME STOCK ONLINE AS IN-STORE
FREE SHIPPING TO PARCEL SHOP ON ORDERS OVER DKK 1000
FREE CLICK AND COLLECT IN OUR STORE
SAME STOCK ONLINE AS IN-STORE
FREE SHIPPING TO PARCEL SHOP ON ORDERS OVER DKK 1000
FREE CLICK AND COLLECT IN OUR STORE
SAME STOCK ONLINE AS IN-STORE

HELLO

HALO is created for the dedicated athlete who lives and breathes for training. Inspired by its founder, a former Jaeger Corps soldier, HA... Read more

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The story behind the brand and the journey to modern HALO clothing

The story of HALO began in 1981. Founder Helge Petersen was performing a so-called High Altitude Low Opening parachute jump, and it was here that the idea of creating functional clothing that could withstand extreme conditions while allowing full freedom of movement was born. The military origin forms the foundation for the brand today, which produces military-inspired fashion with a strong focus on function.

The evolution from Newline HALO to urban streetwear

Initially, many knew the collections as Newline HALO, as they were a direct offshoot of the sports brand Newline. However, in 2015, the brand established its own identity as an independent label in collaboration with Rasmus Storm and Malkit Singh. Here, the aesthetic was sharpened, and the collections began to increasingly blend military functionality with a more urban expression. Today, this results in streetwear that clearly draws threads back to its roots in the Jaeger Corps.

Tactical design with durable materials like CORDURA

Materials play a central role in all clothing from HALO. To ensure the garments can actually function in an active everyday life, durable textiles such as CORDURA are often used. This means the materials are chosen not only to achieve a certain visual aesthetic but just as much because they are built to withstand wear and tear.

Understand the technical codes behind the design

Much of the clothing is built around specific references to Aalborg Air Base. Therefore, you will often encounter the codes 223 ATW and FUT. ATW represents the technical side of the collections, which are typically made from synthetic tech materials. FUT serves as the brand's off-duty line, consisting of workout gear in comfortable cotton qualities. This divides the clothing into two directions, which together cover both functional training and ordinary everyday use.

FAQ

Q: What does HALO stand for?
A: HALO is an abbreviation for High Altitude Low Opening, which is a parachute jumping technique used by special forces. Helge Petersen got the idea for the brand during such a parachute jump in 1981.

Q: Are HALO and Newline the same brand?
A: HALO originally stems from the sports brand Newline. In 2015, the sub-line Newline HALO was launched in collaboration with Rasmus Storm and Malkit Singh. Today, it stands on its own as an independent streetwear brand.

Q: What do ATW and FUT mean in HALO's clothing?
A: ATW stands for Aalborg Tactical Wing and covers technical clothing in synthetic materials. FUT stands for Physical Education and Training and is used for the more relaxed styles in cotton.